Who We Are
Of the 3 ways to make money, your existing customers are your most profitable opportunity. That is our focus.
Customer spending patterns have changed. Strategies that worked even six months ago may not work today. New strategies and tactics are needed to increase lifetime value.
BehaviorWorx offers a unique blend of customer marketing and customer research services. To be effective today, these two areas must work together towards the following objectives:
Shifting focus towards your existing customers is the most profitable thing you can do. BehaviorWorx shows you how to improve the 5 KPIs that increase wallet share. Remember these two critical statistics:
• It is six times cheaper to retain an existing customer than to acquire a new one.
• 50% - 70% of consumer purchases are unplanned.
Increase Customer Loyalty and Engagement
They’re already your customers, so how can you retain them for longer and improve customer response? BehaviorWorx identifies specific strategies and tactics to influence customer retention and spending patterns. Imagine more customers, buying more products, with greater frequency.
There’s an old adage stating that half of what you spend on advertising is wasted – but that it’s impossible to know which half. BehaviorWorx allows you to cut costs by streamlining elements of your marketing and operations budgets.